Brands & Sponsors
Beast Sports Canada and the Mississauga Skyhawks franchise offer brands a unique opportunity to connect with a passionate, rapidly growing cricket audience across North America.
Introduction to NCL GT20
The National Cricket League GT20 (NCL GT20) is a premier Twenty20 cricket league designed to elevate the sport's presence across North America while connecting global cricket talent with new and emerging markets. Built on the fast-paced, high-entertainment T20 format, NCL GT20 brings together international stars, rising domestic players, and a diverse fan base in a dynamic, commercially scalable league structure.
NCL GT20 is more than just a competition — it is a sports and entertainment platform aimed at transforming cricket into a mainstream property in Canada and the broader North American region. By combining world-class cricket with entertainment, media, and fan engagement experiences, the league is positioned to capture both traditional cricket audiences and a new generation of fans.
The league operates with a franchise-based model, creating strong regional identities while offering investors, sponsors, and partners a unique opportunity to participate in the growth of a globally recognized sport within a high-potential market. With cricket being one of the most-watched sports worldwide, NCL GT20 is strategically positioned to bridge international cricket markets with North American commercial opportunities.
Team Valuation — Year on Year
Starting from a baseline investment of USD $750,000, the franchise is projected to grow at 20% per annum — delivering compounding value over a 10-year horizon.
Year 1 franchise valuation. With 20% annual growth compounding, the franchise is valued at over USD $3.8 Million by Year 10.
| Year | Franchise Valuation (USD) | YoY Growth | Cumulative Growth |
|---|---|---|---|
| Year 1 — Baseline | $750,000 | — | — |
| Year 2 | $900,000 | +20% | +$150,000 |
| Year 3 | $1,080,000 | +20% | +$330,000 |
| Year 4 | $1,296,000 | +20% | +$546,000 |
| Year 5 | $1,555,200 | +20% | +$805,200 |
| Year 6 | $1,866,240 | +20% | +$1,116,240 |
| Year 7 | $2,239,488 | +20% | +$1,489,488 |
| Year 8 | $2,687,386 | +20% | +$1,937,386 |
| Year 9 | $3,224,863 | +20% | +$2,474,863 |
| Year 10 | $3,869,835 | +20% | +$3,119,835 (+416%) |
* Projections based on 20% annual compounding growth. Actual valuations may vary based on performance, league growth, and market conditions.
Brand Partnerships
Brands that partner with Beast Sports Canada gain access to a loyal, diverse, and highly engaged South Asian and cricket-loving audience across Canada.
Jersey Sponsorship
Your brand on the Skyhawks jersey — seen by thousands at every match, broadcast, and media appearance.
Digital Partnership
Social media activations, content creation, and digital campaigns co-created with our athlete roster.
Success Stories
Real results for real brands — athlete endorsements that deliver authentic engagement and measurable ROI.
Become a Partner
Whether you're a brand seeking exposure, an investor exploring the franchise opportunity, or a business looking to align with elite sport — let's build something together.